Flock and Rally, a full-service, women-owned communications and marketing agency based in Columbia, has hired Anna Kate Twitty to serve as its new director of communications. In this role, Twitty will lead the agency’s public relations team and develop strategic communications campaigns — integrating best practices in digital marketing — that build awareness for a variety of the agency’s clients. Read her bio at flockandrally.com/anna-kate-twitty.
“We are excited to have Anna Kate join our team,” said Merritt McNeely, executive vice president at Flock and Rally. “Her diverse experience in nonprofit and agency settings makes her a perfect fit to address our clients’ needs and achieve their goals.”
Since 2007, Twitty has worked in a variety of communications positions across South Carolina. Most recently, Twitty was an integrated marketing manager for Infinity Marketing in Greenville, South Carolina, where she served as a key relationship manager and developed marketing strategies for some of the firm’s largest integrated clients.
Prior to joining Infinity Marketing, Twitty was the director of marketing and communications at Historic Columbia and the public relations manager at the South Carolina State Museum. Additionally, she has worked at Cyberwoven as an account manager and at the American Red Cross as a regional communications director — where she deployed on several natural disasters and served as national media spokesperson.
“Flock and Rally has always had a wonderful reputation and has been on the forefront of developing innovative and creative marketing solutions,” says Twitty. “I’m thrilled to join the team and continue to showcase the individuality of Flock and Rally’s robust client base.”
Since starting with Flock and Rally in May 2021, Twitty has begun working with an array of clients, including Able South Carolina, Central Carolina Community Foundation, Freeway Music, the South Carolina State Fair, the Engineering Research Visioning Alliance and the South Carolina Institute of Medicine and Public Health, providing communications strategy, planning and implementation services.
Twitty is a graduate of the University of South Carolina with an undergraduate degree in journalism and mass communications as well as a master’s degree in public administration from the College of Charleston.
Flock and Rally celebrated its 10-year anniversary in 2020 and recently expanded its team with multiple new hires. View the firm’s work, team and more at flockandrally.com.